Ads & Marketing Articles

Online marketing through ads and content is one of the best ways to get in front of your audience and make sales. Learn the latest about ads and marketing in the following articles.

Are you currently tossing up between creating advertisements for Facebook or boosting your already made content on social media? In this article, we review two popular social media marketing strategies: Facebook Ads and Boosted Posts. We dive deep into the benefits …

Do you know the feeling of spending large chunks of your advertising budget on a platform that isn’t translating clicks into leads? We hear you, loud and clear. If you’re spending your budget on paid advertising, you want the platform to …

LinkedIn and Facebook are two of the most popular social networking platforms globally. If this topic doesn’t scream ‘important’, then I don’t know what will. Throughout this debate, we uncover several factors that will influence your decision when deciding between Facebook and …

Did you know Google and Facebook generate over 80% of their revenue from advertising? This is due to the massive advertising networks that both businesses own and operate. That’s why Facebook remarketing and Google Display Network comes in handy with generating …

Are you more left-brained or right-brained? Deciding between data-driven and creative marketing is a personal preference for each marketer and business. But there are some guidelines for knowing which side to take. Data answers the questions of when, why, and what. Creativity, on the other hand, …

Hello and welcome to episode six of the Web3 marketing debate show. Todays agenda is content marketing vs SEO. Which one is better for your business and which one will produce the better ROI for your business. Joseph Chesterton and James …

In this episode of the Web3 Marketing Debate Show, James and Joseph debate whether you should use paid social media or non-paid/organic social media. James is on the paid social media side and Joseph is on the non-paid side. Should you …

In this episode of the Web3 Marketing debate show, James and Joseph cover the best form of online marketing return on investment for your website. Its Search engine optimisation vs Google Ads Pay-per-click facing off back to back. James is on …

Would you like to learn how to get started marketing your legal practice with Google Search Ads and the Google Display Network? We’ll step you through understanding consumer intent of users searching for lawyers in the legal space and how you …

Understanding your clients’ journey for your business is one of the most important things to get right and to get clear before you embark in any type of marketing or advertising campaign. In this article, I’ll walk you through an example …